A survey is a research method used for collecting data from selected individuals or group of respondents in order to obtain certain specific information and insights on pre-defined subjects of interest.
Surveys have many purposes and can be carried out in different ways depending the target audience and the objectives to be achieved.
The data is usually obtained through the use of forms ensuring that each respondent answers the questions from a fair point of view with no biased opinions that may influence the outcome of the research or study.
A survey involves asking people for information through a questionnaire, which can be distributed on email or via a website and social media.
To quickly create a customer survey in order to get feedback from your customers you can use the Survey Administration module that comes with Integgro Software. The video below demonstrates how this works